{"id":1680,"date":"2026-03-03T15:39:15","date_gmt":"2026-03-03T15:39:15","guid":{"rendered":"https:\/\/thecontenthive.be\/?page_id=1680"},"modified":"2026-03-03T16:03:45","modified_gmt":"2026-03-03T16:03:45","slug":"flanders-technology-and-innovation","status":"publish","type":"page","link":"https:\/\/thecontenthive.be\/en\/portfolio\/flanders-technology-and-innovation\/","title":{"rendered":"Flanders Technology and Innovation"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1680\" class=\"elementor elementor-1680\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5de953c e-flex e-con-boxed e-con e-parent\" data-id=\"5de953c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ab6daef elementor-widget elementor-widget-heading\" data-id=\"7ab6daef\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Flanders technology &amp; innovation<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44d46af9 elementor-widget elementor-widget-text-editor\" data-id=\"44d46af9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B2B | Social Media Ondersteuning | 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2627c5a1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2627c5a1\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-double-down\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 256.3L7 120.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0L313 86.3c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.4 9.5-24.6 9.5-34 .1zm34 192l136-136c9.4-9.4 9.4-24.6 0-33.9l-22.6-22.6c-9.4-9.4-24.6-9.4-33.9 0L160 352.1l-96.4-96.4c-9.4-9.4-24.6-9.4-33.9 0L7 278.3c-9.4 9.4-9.4 24.6 0 33.9l136 136c9.4 9.5 24.6 9.5 34 .1z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9f711e9 e-con-full e-flex e-con e-child\" data-id=\"9f711e9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-502233e2 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"502233e2\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">uitdaging<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73674393 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"73674393\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Bij Flanders Technology &amp; Innovation draaide de volledige marketingcommunicatie op \u00e9\u00e9n persoon. Een stevige taak voor wie ook nog eens een nieuw product op de markt moest zetten. Ze zochten iemand die kon meedenken, meeschrijven en hen ontzorgen zodat zij zich konden focussen op waar ze goed in zijn.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b5b0358 elementor-widget elementor-widget-spacer\" data-id=\"4b5b0358\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ad33371 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"3ad33371\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Copywriting<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6aaf1f62 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6aaf1f62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Een eerste manier om de vaste marketingmedewerker te ontzorgen, was door een deel van de copywriting over te nemen. Zaken als blogs, maandelijkse nieuwsbrief, copy voor de nieuwe website, schreven we uit in de tone of voice van het bedrijf.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-904046b elementor-widget elementor-widget-spacer\" data-id=\"904046b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e97a96b e-grid e-con-full e-con e-child\" data-id=\"5e97a96b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1572ef16 e-con-full e-flex e-con e-child\" data-id=\"1572ef16\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e727f82 elementor-widget elementor-widget-image\" data-id=\"7e727f82\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"671\" src=\"https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/FTI.png\" class=\"attachment-large size-large wp-image-1682\" alt=\"Socials FTI\" srcset=\"https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/FTI.png 940w, https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/FTI-300x251.png 300w, https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/FTI-768x644.png 768w, https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/FTI-14x12.png 14w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10757caf e-con-full e-flex e-con e-child\" data-id=\"10757caf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-350782f9 elementor-align-right elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"350782f9\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Social media<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51cd7fe elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"51cd7fe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Twee LinkedIn-pagina&#8217;s, \u00e9\u00e9n team. We namen het volledige contentbeheer over van zowel de pagina van Flanders Technology &amp; Innovation als die van hun nieuwe product Elli. Van het uitdenken van content tot het maken, publiceren en opvolgen ervan.<\/p><p>Zo bleef het merk consistent aanwezig online, zonder dat het team er dagelijks tijd aan moest spenderen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2248f418 elementor-widget elementor-widget-spacer\" data-id=\"2248f418\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96fd5be elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"96fd5be\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">thought leadership content<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69dfc89a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"69dfc89a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Een CEO die zichtbaar is, bouwt vertrouwen. Samen met Frank Hamerlinck, CEO van Flanders Technology &amp; Innovation werkten we aan <strong>twee posts per week<\/strong>. Geschreven op basis van zijn input, gelinkt aan actuele thema&#8217;s of ondersteund met eigen fotografie.<\/p><p>Geen generieke content, maar een authentieke stem die wekelijks aanwezig was in de feed van zijn netwerk.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-849053c elementor-widget elementor-widget-spacer\" data-id=\"849053c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f0ea23 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7f0ea23\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Product marketing strategie<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27f3588 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"27f3588\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Een nieuw product op de markt zetten zonder enige basis, dat vraagt om een stevige fundering. Voor Elli, de well-being software van FTI, werkten we een volledige marketingstrategie uit van nul: van het bepalen van de overkoepelende doelstellingen en omzetdoelen tot een concreet actieplan om die te bereiken.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">De strategie omvatte een SEO-aanpak voor elli.be, een betaalde advertentiestrategie en een organische social mediastrategie met bijhorende contentpijlers. Daarnaast werd een uitgewerkte lead generatiestrategie opgesteld, afgestemd op drie types klanten: kleine bedrijven, middelgrote ondernemingen en enterprise organisaties. Elk segment met een eigen aanpak en funnel.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Het resultaat was een kant-en-klaar strategisch document dat het team meteen als leidraad kon gebruiken voor de groei van Elli in 2026.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f382285 elementor-widget elementor-widget-spacer\" data-id=\"f382285\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-211ae75 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"211ae75\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Foto &amp; video<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08f33d0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"08f33d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Beelden zeggen meer dan woorden, zeker bij een productlancering. Op het <strong>lanceringsevent van Elli<\/strong> waren we aanwezig om alles in beeld te brengen: van de sfeer op de vloer tot de momenten die het verhaal van het product vertellen.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Daarnaast namen we <strong>interviews op met partners<\/strong>, die we verwerkten tot professionele reels en websitevideos. Zo kreeg Elli niet alleen een sterk visueel verhaal voor op sociale media, maar ook kwalitatief beeldmateriaal om potenti\u00eble klanten te overtuigen op de website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1167de6 elementor-skin-carousel elementor-arrows-yes elementor-pagination-type-bullets elementor-pagination-position-outside elementor-widget elementor-widget-media-carousel\" data-id=\"1167de6\" data-element_type=\"widget\" data-settings=\"{&quot;skin&quot;:&quot;carousel&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"media-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1823\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1823.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"Elli launch\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1455.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"elli launch\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1486-e1772552915861.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1576\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1576.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1611\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1611.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1675\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1675.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1697\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1697.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"elli launch\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1923.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"elli launch\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1945.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"IMG_1963\" style=\"background-image: url(&#039;https:\/\/thecontenthive.be\/wp-content\/uploads\/2026\/03\/IMG_1963.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\" data-no-translation-aria-label=\"\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\" data-no-translation-aria-label=\"\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-465420d elementor-widget elementor-widget-spacer\" data-id=\"465420d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fafa7c0 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"fafa7c0\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-genderless\" viewbox=\"0 0 288 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M144 176c44.1 0 80 35.9 80 80s-35.9 80-80 80-80-35.9-80-80 35.9-80 80-80m0-64C64.5 112 0 176.5 0 256s64.5 144 144 144 144-64.5 144-144-64.5-144-144-144z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">resultaten<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dd317e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1dd317e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Doordat wij de contentmachine draaiende hielden, kon de marketeer zich richten op wat strategisch het meeste gewicht had. En dat gaf ruimte in het team om te innoveren.<\/p><p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">De cijfers lieten niet op zich wachten: de splinternieuwe LinkedIn-pagina van Elli groeide in de eerste maand naar meer dan <strong>150 volgers<\/strong>. Een vliegende start voor een product dat nog maar net zijn eerste stappen zette.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4173d50 e-con-full e-flex e-con e-parent\" data-id=\"4173d50\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3c0218a2 e-con-full e-flex e-con e-child\" data-id=\"3c0218a2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67ada2f7 elementor-widget elementor-widget-spacer\" data-id=\"67ada2f7\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55501708 elementor-widget elementor-widget-heading\" data-id=\"55501708\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">the content hive<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b64b4f3 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"b64b4f3\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-slash\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M594.53 508.63L6.18 53.9c-6.97-5.42-8.23-15.47-2.81-22.45L23.01 6.18C28.43-.8 38.49-2.06 45.47 3.37L633.82 458.1c6.97 5.42 8.23 15.47 2.81 22.45l-19.64 25.27c-5.42 6.98-15.48 8.23-22.46 2.81z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Extensive network<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-slash\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M594.53 508.63L6.18 53.9c-6.97-5.42-8.23-15.47-2.81-22.45L23.01 6.18C28.43-.8 38.49-2.06 45.47 3.37L633.82 458.1c6.97 5.42 8.23 15.47 2.81 22.45l-19.64 25.27c-5.42 6.98-15.48 8.23-22.46 2.81z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Direct communication<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-slash\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M594.53 508.63L6.18 53.9c-6.97-5.42-8.23-15.47-2.81-22.45L23.01 6.18C28.43-.8 38.49-2.06 45.47 3.37L633.82 458.1c6.97 5.42 8.23 15.47 2.81 22.45l-19.64 25.27c-5.42 6.98-15.48 8.23-22.46 2.81z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Low overhead costs<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-slash\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M594.53 508.63L6.18 53.9c-6.97-5.42-8.23-15.47-2.81-22.45L23.01 6.18C28.43-.8 38.49-2.06 45.47 3.37L633.82 458.1c6.97 5.42 8.23 15.47 2.81 22.45l-19.64 25.27c-5.42 6.98-15.48 8.23-22.46 2.81z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Creative professionals<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f47c09c e-flex e-con-boxed e-con e-child\" data-id=\"6f47c09c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74cc71b3 e-flex e-con-boxed e-con e-parent\" data-id=\"74cc71b3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e7a4d0b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2e7a4d0b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-shrink\" href=\"https:\/\/thecontenthive.be\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get in contact!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Flanders technology &amp; innovation B2B | Social Media Ondersteuning | 2025 uitdaging Bij Flanders Technology &amp; Innovation draaide de volledige marketingcommunicatie op \u00e9\u00e9n persoon. Een stevige taak voor wie ook nog eens een nieuw product op de markt moest zetten. Ze zochten iemand die kon meedenken, meeschrijven en hen ontzorgen zodat zij zich konden focussen [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1696,"parent":1272,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1680","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/pages\/1680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/comments?post=1680"}],"version-history":[{"count":4,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/pages\/1680\/revisions"}],"predecessor-version":[{"id":1695,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/pages\/1680\/revisions\/1695"}],"up":[{"embeddable":true,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/pages\/1272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/media\/1696"}],"wp:attachment":[{"href":"https:\/\/thecontenthive.be\/en\/wp-json\/wp\/v2\/media?parent=1680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}